We Insure
Key figures
| Initial franchise fee | $10,000 |
| Total investment (Item 7) | $59,916 – $137,888 |
| Royalty (Item 6) | 25% of gross sales |
| Headquarters state | FL |
| Legal name (Item 1) | We Insure, LLC |
| FDD issuance date | 2025-04-28 |
| Franchised units (Item 20) | 130 (Item 20, p.71) |
| Brand website | https://www.weinsuregroup.com |
About We Insure
We restructured our entities and created a new subsidiary of We Insure Franchise Services, Inc., formed on December 19, 2014, for the purposes of selling franchises until August 17, 2017. We have operated the business offered under the Franchise Agreement since our formation in May of 2009 and have… TERRITORY (Item 12): territory is NOT exclusive - the FDD states you will not receive an exclusive territory.
Due diligence dossier
Every figure below is as disclosed in this brand's own FDD, with its FDD citation. FranchiseKI adds no analysis and estimates nothing.
Unit history (Item 20)
| Year | Franchised | Company-owned | Total |
|---|---|---|---|
| 2023 | 195 | 1 | 196 |
| 2024 | 156 | 1 | 157 |
| 2025 | 130 | 2 | 132 |
Source: Item 20, p.71 of the brand's FDD.
Risk & history facts
| Closures in the last 3 years | 94 (Item 20, p.71 of the FDD) |
| Transfers in the last 3 years | 18 (Item 20, p.71 of the FDD) |
| Litigation matters disclosed (Item 3) | 0 (Item 3, p.12 of the FDD) |
| Bankruptcy (Item 4) | No bankruptcy disclosed (Item 4) (Item 4, p.13 of the FDD) |
Litigation summary (Item 3): Two former franchisees filed suits against the franchisor's predecessors for breach of contract, fraud, and FDUTPA violations. Both matters were settled in 2017 and 2020 with payments of $127,906.16 and $254,500.08 respectively, and dismissed with prejudice. (Item 3, p.12 of the FDD)
Ownership & operations
| Owner-operator required | Yes (Item 15, p.61 of the FDD) |
| Absentee ownership allowed | No (Item 15, p.61 of the FDD) |
| Typical time to open | 4 months (Item 11, p.41 of the FDD) |
Territory description (Item 12): The franchisee does not receive an exclusive territory and may face competition from other franchisees, company-owned outlets, or other channels. The franchisee is granted the right to operate at a specific approved location but is not geographically restricted from soliciting customers within or outside their state, subject to licensing. (Item 12, p.54 of the FDD)
Training: While we intend, as of the issuance date hereof, to conduct the Initial Training program virtually as explained above, we reserve the right to modify the delivery format of some or all of the training modules and, to the extent that we require in person training, you shall be required to attend. (Item 11, p.41 of the FDD)
Ongoing support:
- Back end administrative and support services
- Pre and post on-going training
- Digital presence and marketing efforts
- Trained and licensed customer service assistance
- Itemized and consolidated monthly accounting statements
- Carrier agreements and engagement management
- Agency Management System and technology
- Remedial assistance for production standards
Source: Item 11, p.29 of the brand's FDD.
Company facts
| Headquarters | Sunrise, FL (Item 1, p.8 of the FDD) |
| Years in business | 17 (Item 1, p.8 of the FDD) |
| Years franchising | 9 (Item 1, p.8 of the FDD) |
| Parent company | PEAK6 Insurtech Holdings LLC (Item 1, p.8 of the FDD) |
| Initial term | 5 years (Item 17, p.64 of the FDD) |
| Renewal term | 5 years (Item 17, p.64 of the FDD) |
| Veteran discount | Offered (Item 5, p.14 of the FDD) |
| Advertising / brand fund fee | 3% of gross sales (Item 6, p.15 of the FDD) |
| Company-owned units | 1 (Item 20, p.70 of the FDD) |
| Projected new units | 20 (Item 20, p.71 of the FDD) |
Questions to ask the franchisor
Generated from what this brand's FDD data does not disclose — ask We Insure directly:
- What liquid capital does the franchisor require of a new franchisee? It is not disclosed in the FDD data we hold for this brand.
- What minimum net worth does the franchisor require? It is not disclosed in the FDD data we hold for this brand.
- Does the franchisor make financial performance representations (Item 19)? If it does, ask for the average unit revenue. Ask for the median too. This FDD makes none that we could extract.
Territory — what the FDD says (Item 12)
Under this brand's Item 12 rule, you do not receive an exclusive territory. The franchisor may sell additional franchises in the same area. It may also operate company units there. Or it may sell through other channels. No area is reserved for you. No area is closed to you by another franchisee's exclusivity either. Placement is the franchisor's decision.
The FDD's own words (Item 12): “territory is NOT exclusive - the FDD states you will not receive an exclusive territory.”
Availability
Because this brand grants no exclusive territory, there are no territory-based exclusions: no area is reserved for an existing franchisee, and no area is reserved for you. Whether a new unit is placed anywhere is the franchisor's decision under Item 12.
Next steps with We Insure
Put We Insure on a shortlist. Compare it side by side with two other brands. Check it against your budget in the PerfectFit Quiz. Or talk it through with a vetted consultant. That conversation is free to buyers; call (385) 475-5319. Only the franchisor can confirm current terms. Only the franchisor can confirm territory availability.