Tru Bowl
Key figures
| Initial franchise fee | $15,000 |
| Total investment (Item 7) | $204,900 – $331,820 |
| Royalty (Item 6) | 5% of gross sales |
| Franchised units (Item 20) | 17 (Item 20, p.52) |
| Brand website | https://www.trubowl.com |
About Tru Bowl
The Tru Bowl Superfood Bar franchise is a California-based quick-service brands that sells bowls, juices, blends, and more. Step into a superfood franchise business backed by a brand customers already know and love · From site selection to grand opening, we’ve got your back every step of the way · Follow a tested system that turns passion into profit—fast · Serve up real, honest ingredients and make a difference in your community · TRU Bowl gave me the tools, training, and brand power, but mo...
Territory — what the FDD says (Item 12)
Under this brand's Item 12 rule, the territory carries some protection but not full exclusivity — for example, the franchisor may reserve certain channels or accounts. Future concepts may also be reserved. Areas inside an existing franchisee's protected territory are generally not available to a new buyer for a directly competing unit; the exact limits are in the FDD text quoted above.
The FDD's own words (Item 12): “territory is NOT exclusive - the FDD states you will not receive an exclusive territory. We offer franchises for fast-casual acai and superfood bars under the trademark and trade name TRU BOWL SUPERFOOD BAR (the “Business” or “Franchised Business”). Under the Area TRU BOWL”
Next steps with Tru Bowl
Put Tru Bowl on a shortlist. Compare it side by side with two other brands. Check it against your budget in the PerfectFit Quiz. Or talk it through with a vetted consultant. That conversation is free to buyers; call (385) 475-5319. Only the franchisor can confirm current terms. Only the franchisor can confirm territory availability.