Fit Franchise Brands
Key figures
| Initial franchise fee | $33,500 |
| Total investment (Item 7) | $151,028 – $349,478 |
| Royalty (Item 6) | 7.5% of gross sales |
| Headquarters state | NJ |
| Legal name (Item 1) | Fit Franchise Brands, LLC |
| FDD issuance date | 2025-04-25 |
| Franchised units (Item 20) | 41 (Item 20, p.66) |
| Brand website | https://www.fitfranchisebrands.com |
About Fit Franchise Brands
With respect to the “MAX Fitness and Wellness Center®” franchises we offer, we first began offering franchises in 2013 under the mark TAKE IT TO THE MAX FITNESS FOR THE BODY, MIND AND SPIRIT®. In 2026, we changed the mark to MAX Fitness and Wellness Center® and are now offering franchises under… TERRITORY (Item 12): territory is NOT exclusive - the FDD states you will not receive an exclusive territory.
Due diligence dossier
Every figure below is as disclosed in this brand's own FDD, with its FDD citation. FranchiseKI adds no analysis and estimates nothing.
Unit history (Item 20)
| Year | Franchised | Company-owned | Total |
|---|---|---|---|
| 2023 | 46 | 1 | 47 |
| 2024 | 44 | 0 | 44 |
| 2025 | 41 | 0 | 41 |
Source: Item 20, p.66 of the brand's FDD.
Risk & history facts
| Closures in the last 3 years | 11 (Item 20, p.68 of the FDD) |
| Transfers in the last 3 years | 12 (Item 20, p.67 of the FDD) |
| Litigation matters disclosed (Item 3) | 0 (Item 3, p.14 of the FDD) |
| Bankruptcy (Item 4) | No bankruptcy disclosed (Item 4) (Item 4, p.14 of the FDD) |
Litigation summary (Item 3): No litigation is required to be disclosed in Item 3. (Item 3, p.15 of the FDD)
Ownership & operations
| Owner-operator required | Yes (Item 15, p.56 of the FDD) |
| Absentee ownership allowed | Yes (Item 15, p.58 of the FDD) |
| Typical time to open | 9 months (Item 11, p.45 of the FDD) |
Territory description (Item 12): After site approval, the franchisor grants an Approved Territory, typically about a two-mile driveable distance, and will not place another FARRELL'S Studio there except Special Venues. The FDD states the franchise is non-exclusive and is not an exclusive territory. (Item 12, p.52-53 of the FDD)
Training: FRANCHISOR’S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING Except as listed below, we are not required to provide you with any assistance. (Item 11, p.41 of the FDD)
Ongoing support:
- Written site approval or disapproval
- Password-restricted Operations Manual, including approved suppliers
- Sample Studio layout and specifications
- Initial training for the franchisee and one other person
- Discretionary information on new services and methods
- Periodic conferences on sales, operations, nutrition, and advertising
- Advertising materials, with one sample of each at no charge
- ENE digital marketing, lead management, and messaging services
Source: Item 11, p.43-45 of the brand's FDD.
Company facts
| Headquarters | Manalapan, NJ (Item 1, p.11 of the FDD) |
| Parent company | Max Transformation Holdings, LLC (Item 1, p.12 of the FDD) |
| Initial term | 10 years (Item 17, p.60 of the FDD) |
| Renewal term | 10 years (Item 17, p.57 of the FDD) |
| Advertising / brand fund fee | 1.5% of gross sales (Item 6, p.16 of the FDD) |
| Company-owned units | 0 (Item 20, p.65 of the FDD) |
| Projected new units | 0 (Item 20, p.69 of the FDD) |
Questions to ask the franchisor
Generated from what this brand's FDD data does not disclose — ask Fit Franchise Brands directly:
- What liquid capital does the franchisor require of a new franchisee? It is not disclosed in the FDD data we hold for this brand.
- What minimum net worth does the franchisor require? It is not disclosed in the FDD data we hold for this brand.
- Does the franchisor make financial performance representations (Item 19)? If it does, ask for the average unit revenue. Ask for the median too. This FDD makes none that we could extract.
Territory — what the FDD says (Item 12)
Under this brand's Item 12 rule, the territory carries some protection but not full exclusivity — for example, the franchisor may reserve certain channels or accounts. Future concepts may also be reserved. Areas inside an existing franchisee's protected territory are generally not available to a new buyer for a directly competing unit; the exact limits are in the FDD text quoted above.
The FDD's own words (Item 12): “territory is NOT exclusive - the FDD states you will not receive an exclusive territory.”
Next steps with Fit Franchise Brands
Put Fit Franchise Brands on a shortlist. Compare it side by side with two other brands. Check it against your budget in the PerfectFit Quiz. Or talk it through with a vetted consultant. That conversation is free to buyers; call (385) 475-5319. Only the franchisor can confirm current terms. Only the franchisor can confirm territory availability.