ASP Franchising SPE
Key figures
| Initial franchise fee | $40,000 |
| Total investment (Item 7) | $88,695 – $213,171 |
| Royalty (Item 6) | 7% of gross sales |
| Franchised units (Item 20) | 391 (Item 20, p.78) |
| Brand website | https://www.ASPpoolco.com |
About ASP Franchising SPE
TERRITORY (Item 12): territory is NOT exclusive - the FDD states you will not receive an exclusive territory. We began offering ASP - AMERICA’S SWIMMING POOL COMPANY franchises on May 17, 2021. Our predecessor, ASP Franchising, LLC (“ASPF”), a Georgia limited liability company, offered ASP -
Territory — what the FDD says (Item 12)
Under this brand's Item 12 rule, the territory carries some protection but not full exclusivity — for example, the franchisor may reserve certain channels or accounts. Future concepts may also be reserved. Areas inside an existing franchisee's protected territory are generally not available to a new buyer for a directly competing unit; the exact limits are in the FDD text quoted above.
The FDD's own words (Item 12): “territory is NOT exclusive - the FDD states you will not receive an exclusive territory. We began offering ASP - AMERICA’S SWIMMING POOL COMPANY franchises on May 17, 2021. Our predecessor, ASP Franchising, LLC (“ASPF”), a Georgia limited liability company, offered ASP -”
Next steps with ASP Franchising SPE
Put ASP Franchising SPE on a shortlist. Compare it side by side with two other brands. Check it against your budget in the PerfectFit Quiz. Or talk it through with a vetted consultant. That conversation is free to buyers; call (385) 475-5319. Only the franchisor can confirm current terms. Only the franchisor can confirm territory availability.